商業會話
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【?璆?閰情j Lesson 5: Market Research 撣渲矽
Situation:Lester Sawyer is meeting with Helen Parker.
情境:雷斯特索耶正和海倫派克開會。
Helen:We've just carried out a survey of both consumers and retailers regarding our future sound cards.
海倫:關於我們未來要做的音效卡,我們剛剛完成了消費者及零售商兩方面的市調。
Lester:Did you get a good response from the telephone survey?
雷斯特:電話調查的反應好嗎?
Lester:A lot of people won't give market researchers the time of day on the telephone.
雷斯特:很多人不願意花時間跟市調員講電話。
Helen:That may be true at home.
海倫:打到住家可能會這樣。
Helen:But we called people at office numbers and found some people were more willing to talk on company time.
海倫:不過我們是打到公司,發現有些人比較願意在上班時間談。
Lester:None of our employees I hope.
雷斯特:希望當中沒有我們的員工。
Lester:How about retailers?
雷斯特:那零售商呢?
Helen:We sent people around to talk to large retailers in person.
海倫:我們派人親自去訪問大型零售商。
Lester:What did you learn?
雷斯特:妳得到了什麼資訊?
Helen:Well, it looks like our plans for a fully functional but low-end sound card were right on.
海倫:嗯,看來我們計劃推出功能完備但價格便宜的音效卡的策略是正確的。
Lester:People are looking for cheaper cards?
雷斯特:大家都想買到更便宜的音效卡嗎?
Helen:Yes. They want low prices, but most important, the cards must be reliable.
海倫:是的。他們要低價位的音效卡,但最重要的是,品質必須要穩定。

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